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Link Group Retirement Solutions partners with Cashfac to help deliver outstanding customer experiences
Insights - News

Link Group’s Retirement Solutions business has selected Cashfac’s digital cash account and banking platform to automate back-office payment processes and simplify member experiences. This forms part of its UK growth strategy to deliver outstanding customer experiences to members and employers.  

With its leading-edge account servicing solution, Link Group is modernising the UK market by combining highly automated, cost-efficient, scaled processes with advanced data analytics and platform capabilities. Removing complexity and auto-mating the back office means pension providers can focus on member engagement and offer a secure, compliant, and personalised experience.  

Cashfac’s market-leading digital cash accounts and banking platform enables pension administrators to streamline and automate payments, receipts, reconciliations, and cash book accounting. This allows administrators to reduce reliance on manual workflows, achieve efficiencies in a controlled, compliant platform, and enable skilled team members to focus on customer service. With the recent enhancement embedding Confirmation of Payee as part of the automated workflow, Cashfac is helping mitigate the risk of Authorised Push Payment fraud.

Alex Tullett, Chief Operations Officer of Link Group Retirement Solutions EMEA, said:

“As global leaders in pensions, we provide market-leading technology that connects millions of members to their pension funds to achieve better retirement outcomes. Grounded on 30 years of experience in supporting the Australian market, we’re now turning the UK pensions market upside down by transforming member engagement and experience.

“Our partnership with Cashfac further demonstrates our commitment to simplifying payment processes, improving the member experience, and helping to drive their engagement. We believe Cashfac will positively contribute to our objectives in the UK by delivering outstanding customer experiences for members and employers.”

Cashfac’s Chief Commercial Officer, Jeremy Marchant, added:

“Cashfac has a strong track record of helping the UK pensions sector achieve their objectives through technology. With a focus on digitalising pension administration, we are delighted to partner with Link Group and help deliver on their UK investment and strategy to simplify and improve member experience and engagement through technology.”

On behalf of Link Group:

For all media enquiries contact Teamspirit at

On behalf of Cashfac:

For all media enquiries contact Jack Rees at

About Link Group (ASX: LNK)

Link Administration Holdings (Link Group) is a global, digitally enabled business connecting millions of people with their assets – safely, securely and responsibly. From equities, pensions, and superannuation to investments, property, and other financial assets, we partner with a diversified portfolio of global clients to provide robust, efficient, and scalable services, purpose-built solutions and modern technology platforms that deliver world-class outcomes and experiences. We help manage regulatory complexity, improve data management, and connect people with their assets through exceptional user experiences that leverage our people's expertise combined with technology, digital connectivity, and data insights. For more information, please visit:

About Cashfac

Cashfac is a global fintech specialising in operational cash management. Our digital cash and banking platform transforms and streamlines corporate pension administration, delivered through payment-enabled cash book accounting and automatic reconciliation, providing efficiency, automation, visibility, and control of scheme cash. For more information, please visit:

Alex Tullett

Chief Operations Officer - EMEA